Now is the time for obsessive customer focus
While many industries are in a bad way, the technology sector is filled with opportunities for businesses that know how to seize the moment
6 tips for building strong supply chain relationships
Taking a long-term and strategic view on supply chain partnerships
What can B2B companies learn about CX from the B2C world?
It’s the age of the B2B consumer—which means marketers in the B2B world may need to rethink many of their traditional practices.
How to rethink your sales strategy for 2021
When it comes to selling in a forever-changing world, the big question is how to adapt your existing strategy to accommodate a global pandemic and a struggling economy.
How is the pandemic changing your customer and how they buy from you?
The pandemic has changed consumers’ behaviour and their expectations of brands—but we don’t yet understand the full extent of the changes or how enduring they will be.
Tech businesses need to leverage SA’s online shopping boom
SA’s e-commerce sector experienced a boom under Lockdown. Consumers have become used to the advantages of shopping online and are now demanding the same transaction experience from B2B resellers.
Don’t sell tech, sell solutions
The questions that should be keeping every technology reseller and distributor up at night