Marilyn Patterson, Author at Tarsus Technology Group

About Marilyn Patterson

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So far Marilyn Patterson has created 2 blog entries.

The key characteristics of actionable customer insights

By Marilyn Patterson|2021-08-23T13:55:16+02:00August 23rd, 2021|Categories: Business insights, For the curious, Insights|Tags: Customer-centric, Data analytics, Insights, Strategy|

What makes an insight useful for making decisions?

Agility is about rapidly realigning with changing customer needs

By Marilyn Patterson|2021-04-26T16:24:55+02:00April 28th, 2021|Categories: Business insights, For the curious, Insights|Tags: Client Needs, Customer-centric, Employee-centric, Strategy|

Are you keeping up with evolving customer behaviours, habits and emotions?